HyperZone® Cheat Sheet

Problem | Every Location

  1. Digital acquisition channels have become highly fragmented (eg. Google, Voice, Social).
  2. Preference for Mobile searches with location and adoption of voice-based searches.
  3. Maintaining brand and location accuracy of data across multiple channels.
  4. No structured process for online response handling (eg reviews, suggestions, questions).
  5. Declining high-street retail with show-rooming and competition for the same consumer.
  6. Cost of acquisition increasing due to mainstream dominance of Google and Facebook.

Solution | Every Location

  1. Dominate ALL acquisition channels through consistent branding and multiple channel visibility, reducing cost of mainstream acquisition and leveraging channel functionality through multiple devices.
  2. Efficient means of updating/maintaining meta data and local messaging (eg updating Google, Facebook, TripAdvisor, Yelp, for 10 locations per month would take potentially 20 hours per month, with no process for handling online response (ad-hoc)
  3. Target local discretionary searches with high intent to convert through walk-up, telephone, or website.

Additional Benefits | Every Location

  1. Reduced cost of acquiring vs traditional paid geo-fencing.
  2. Additional visibility into new/existing acquisition channels.
  3. Reduced inhouse resourcing of meta data and response handling.
  4. Growth in in-location visits, revenue through conversion.
  5. Brand & message consistency across Digital channels.

Dominate all acquisition channels with HyperZone®

Go Hyper
All Testimonials

Testimonials

Christian Carminati

Executive Assistant Manager, Sofitel Kuala Lumpur Damansara Malaysia
We have had the pleasure of utilising HyperGift's e-voucher platform for our hotel's gift vouchers, dining gift vouchers, spa gift vouchers, and room stay package offerings. The results have been astounding, as we have seen a significant increase in revenue while simultaneously decreasing the time it takes to handle and redeem gift vouchers internally. Thanks to HyperGift's seamless connection between our Hotel microsite and their Gift Voucher website, our brand consistency is maintained, providing an exceptional user experience for our guests and it is user friendly as well. What's more, the solution is both luxurious and high-end, in line with our Sofitel brand, allowing us to fully customise each voucher to our specific needs. We have found the HyperGift team to be service-oriented, providing us with great support and expertise. We highly recommend them to any hotel or business looking to elevate their e-gift voucher sales - online sales.
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Tricia Cornelius

Regional Director of Sales & Marketing, Queensland & Northern Territory Australia
100% support this partnership, my only clear advice is to understand what OmniHyper will do for the business, you will not see the result as an instant fix, it takes up to 6 months to deliver on Google, it is a very complex back engine partnership, and the results in the world of sales are not tangible and it is hard to define the ROI in the first 6 months. Google takes patience and time as Google does not want you to be on Page one in an organic space without paying for it, and patience is something we in hotels do not have a lot off. Understand what the long-term goal is and work with OmniHyper collectively and you will get your ROI in redirecting direct business from 3rd party channels, also really good for MICE opportunity. For me as your aware, this is a no brainer and something I am much defined about, we have 8 hotels in the region working in this partnership and we do see the results come through. Over to you, Warm Regards Tricia.
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Cassie Cox

Director of Sales & Marketing, Mercure Gold Coast Resort Australia
I have been a part of implementing HyperHelium at multiple hotels. We’ve seen improvements in our positions and rankings – the business effects have been positive and well received in the hotels.
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